THE MILLENIAL MYTH DEFUSED

When Simon Sineck talked about the millennials in 2017 he derided their sense of entitlement and said what they really wanted at work were “beanbags and free food”. It was very funny. The trouble is Simon casually set the so called “snowflake generation” on a pillar of ridicule.

It troubled me at the time. Today I think it was pernicious and just plain wrong. The millennial generation that I see has a number of admirable qualities. When Rachel Bell, my co-author, chaired a group of CEOs a while back she asked them what was on their mind and the difficulty of managing millennials  was mentioned with comments like “I can’t stand them, who do they think they are?” She told these so-called leaders they were “wrong” because if they couldn’t manage millennial talent what sort of leaders were they?

In our experience most millennials are energetic, smart, fair, collaborative, generous in friendship, thoughtful and highly skilled. They may have grown up faster than we’d like, tyrannised by the stress of an exam culture. They may be sometimes be rebellious (unlike us of course in the mid-1960s and ‘70s). Interestingly millennials are drinking much less than we did. Here’s what an NHS report of 2018 concluded:

“A study …of 10,000 young people in the UK found that … 16- to 24-year-olds who say they never drink alcohol rose from 18% in 2005 to 29% in 2015. …young people who did drink alcohol were drinking less nowadays and binge drinking rates were falling.”

But millennials are not natural employees. They resist old fashioned concepts of starting at the bottom and slowly working their way up. We may find this unreasonable arguing it did us no harm (although looking at the products of  more repressive past regimes in, for instance, contemporary politicians I’m not sure this is a persuasive point of view.)

Instead however they are ideally preparing themselves to be creators of new businesses. They are the “Start-Up-Generation” which is why 70% of them say they want to create their own businesses rather than become a “wage slave”.

Vicki Harrocks, of Edge Hill University, teaches performance arts at Formby High School and says she spots the spirit of enterprise and latent entrepreneurialism in the year six pupils who are deemed most naughty and disruptive by her peers. She says they’re the ones who are quicker on the uptake, share ideas, talk in class, get restless and are never happier than when on their feet “showing off” (or, as we in business, call it “presenting ideas”).

These are our future. As they learn real business skills playing Fortnite, FIFA 19 and Restaurant Tycoon and create huge and powerful networks of diverse talents (not the antiquated “old boys’ network”) we’re looking at great team players, people who have real values and who want to create enjoyable workplaces.

They may be hard for us to manage but that’s a reflection on our own limitations rather than theirs. It’s time to give them their head. They will not let us down.

These are the millennial militants and they are winners.

“Start-ups Pivots and Pop Ups” by Richard Hall and Rachel Bell is published on October 3rd by Kogan Page. The antidote to doubt and gloom.

WE ARE NOT ALL DOOMED

I’ve had a lot of depressing e-mails from friends living abroad telling me how miserable I should be and how much more miserable I’m going to be; that a no-deal Brexit will be an economic catastrophe; that we’re all shitting ourselves, or should be.

And those who aren’t are deluding themselves, fiddling as Rome burns.
Although I was an ardent ‘remainer’, as a democrat, I recognise we lost the argument.
- I believe in international co-operation.
- I love Europe and feel very happy there.
- But I prize human spirit, enterprise and resilience above political ideology.

In the end I believe we’ll make the best of the script which, nonetheless, had it been in my power I shouldn’t have written. We need to retain our sense of humour and especially our sense of irony. The “we’re all doomed” school of thinking has no useful role to play.

We need to work on creating a new different and, possibly in the long run, better world. Here are a few things that may be different:

The Union may not survive. A pity. A blow to our vanity but if Scotland wants to leave so be it.
The farming industry may thrive, focusing on the home market. In Sussex we already have a fruit and veg entrepreneur selling delicious fresh vegetables from his range of antique horseboxes, all grown in Sussex farms. The exchange rate will make a lot of European food unaffordable.

We’ll miss trips to Europe, for the time being, particularly, in our case, Italy. But we’ll get to see more of England, Scotland and Wales, instead.

Last week we went to Rathfinny a wine estate outside Alfriston, ½ hour east of Brighton. They have 350,000 vines and are planning to have over 800,000. It’s the biggest solus-owned vineyard in Europe and, certainly, the most modern in equipment and technology. Their restaurant, overlooking their vineyards in Cradle Valley, was sensational in both value and Michelin-quality. With phenomena like this things look up.

Our sport may cheer us up too. Some brilliant footballers, golfers, cricketers, netball, rugby and hockey players. And perhaps great Bayreuth singers like Catherine Foster, the English mezzo soprano who can’t get a role in Britain, might be more welcome now.

Big institutions like banks, global corporates and supermarkets may struggle – their lives are likely to become much more complicated. My heart bleeds for them.

How bad will it be? It seems quite a lot of people are hoping it will be terrible and get even worse, much worse on the basis that this will demonstrate, in a kind of ideological masochism, the folly of leaving the EU.

Brexit may be regrettable, it may even be tricky but I refuse to believe it’s the end of our world. Enterprising entrepreneurs will do well. They always do.  We’ve got to believe not grieve, be happy and stop listening to politicians and macro-economists showing us the potential downsides. Let’s enjoy the sunshine and keep out of the rain.

“Start-ups Pivots and Pop Ups” by Richard Hall and Rachel Bell is published in October by Kogan Page. The antidote to doubt and gloom