We need a lot more conversation. A lot more coaching of talent. A lot more teamwork. A lot more competitive pricing. A lot more sense of community and – odd to say this – a lot more good and effective marketing. Bad selling got us here; good marketing can get us out. And one other thing. However dark it looks retain your optimism and your unquenchable desire to win.
Find a new business plan if you have to and go for it.
Saturday 10 January 2009
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