WHAT A WASTE OF TIME

Strange isn’t it that two of the biggest and most self-regarding corporations in the world are “Mc” named. McDonalds of Olympic shame and McKinsey the people who according to Malcolm Gladwell helped build Enron, creators of the big whopper – or was it the other way round. Whatever….

Allister Heath, from the paper City AM, reveals  Mckinsey’s study which tells us something we know but we’ve doing nothing about. It shows that  61% of average office workers time’s spent as follows:-
28% staring at their computer screen at e-mails and stuff
19% gathering information
14% collaborating and communicating internally
Then there’s Twitter, Facebook, GooglePlus, Linkedin and other sites.

We have gone insane with paying attention to opinion and giving our opinions to a vast  chortling audience.

“Isn’t Jess Ennis great”. Yes. We know. Why share it?

Allister says:
“Anyone who’s able to tackle the mad communication overload will be on to a winner”.

It isn’t that hard Allister. It just involves facing up to the truth.

Most of digital is bunk.

And I’m making a pledge.
Today.  Right here.  Right now.

I’m reducing my e-mail traffic to 12% of my working time. I’m ceasing activity on all my Linkedin Groups, stopping Facebook and stopping Twitter. I’m even wondering if this should be my last blog.
I’m changing my office layout, relegating my PC to a corner and going back to thinking on paper on a big lots-of-room-to-work table.

The key word is “thinking”.

I’m going to start trying to do that properly.

And I’m going to walk more, talk more, listen more, read more, look at the world more.
I’m going to work less hard and work much better.
I’m going to value people’s voices and faces much more and spend less time crafting e-mails.

Mostly I’m going to spend less time on networking (or as I call it not-working) because the world is full of people meeting who can do nothing to help each other

I’m tired of hearing how critical IT is. In my recent experience it’s a time waster and something we use to do stuff we could often do quicker and cheaper more simply manually.

Most of all I’m going to simplify. Clear out stuff. Stop wasting time on the internet.
And start using my creativity and my common sense.

Being me. Not a robot.