Monday, 23 December 2013

A VERY HAPPY CHRISTMAS AND A WONDERFUL NEW YEAR

My favourite painter is Tintoretto. Others may have finer brushwork. Others may be more inventive, perhaps, but none can match his speed of execution and his ability to take a Bible story and give it life, earthy reality and power. So what did he really make of Christmas and the events leading up to and succeeding it? First the Annunciation, where it all started, with the angel Gabriel, for all the world like a hairy biker astride a Harley Davidson surrounded by uncontrollable cherubs. He’s crashing through and into the wreck of a squat where Mary sits and giving her the shocking news straight: that the divine bun is in the virgin oven.


Second a detail of the Adoration of the Shepherds. In this, the shepherds reaching upwards towards mother and baby and the placid solidity of the animals emitting normal smelly farmyard smells in what was clearly as an abnormal event  – the ability of Tintoretto the storyteller shines out. Unlike so many artists he’s in it for the news angle, for the headline story and it’s this and the immediacy of breaking news that strikes a chord. Tintoretto is king of the hashtag way ahead of his time. Here he is trending Christmas.



And finally in yet another version of the last supper (Tintoretto painted six of them that we know about) where his take on the story varied from “Board Meeting” to “Booze-Up” to, in this one, “Brawl” with Christ as referee  - ”back to your corners boys and come out fighting”.


In 2014 may you all share just a little of that verve for storytelling and seeing new ways of telling an old, old story so as to grab your audience and have them asking for more.

Become that presenter with the appetite to do what ad man Ed McCabe once described as the truth about innovation:

There’s nothing new under the sun but there’s always a better way.

Enjoy a happy Christmas, a wonderful New Year and a better way forward.

No comments: